7 things to suck you in

Shy people start to sing along at concerts. Tea Party meetups start with group prayers that encourage participation from people who might otherwise be uncomfortable talking politics with strangers. Ostensibly unbiased journalists applaud at Apple keynote presentations. We are transformed when we’re part of a shared experience. — Anil Dash


Darren Rowse says, “One of the easiest ways to write a post is to make a list.” Rowse is a professional blogger. His Wikipedia entry says that two of his blogs generate $20,000 a month in ad revenue. When Rowse posts, people listen. I guess. OTOH, it seems likely that many if not most of the people who bought “Blogging Your Way to a Six Figure Income” haven’t opened it, being too busy with Facebook, foursquare, and twitter.

1. If you post links to Amazon dot com, you might as well use an Amazon affiliates link in order to collect a few random pence from those who click through and actually buy the book you’ve linked. I know a blogger in Boulder who makes a three figure income using this simple technique!

2. Join the A list!! This is easier than it seems because niche blogging assures plenty of A-list room for everyone! Consider the R-Pod. The A-list of Airstream bloggers is full. Breaking into big-time via the Airstream A-list would be a serious challenge. But how many RPod bloggers could there be? If you build it, will they come?

3. Onibalusi Bamidele puts time management at the top of his list of seven things that will forever keep you off the blogging A-list. He could be right, but I can’t spare a moment to think about it now. I have to go outside and throw the frisbee for the dogs.

4. Don’t go off on tangents. For example, while trying to put together some coherent advice on RPod blogging, I somehow vectored off into “leprosy.” As it happens, POD is not only shorthand for a nifty little recreational camping thingee, it also stands for “Prevention of Disability.”

5. Buy a lottery ticket. Fran Lebowitz is of course correct when she observes that your chances of winning are the same whether or not you buy the ticket, but if you don’t buy then you can’t dream. You have to buy the ticket to take that ride.

6. Know when to quit. If you’re making up a list of crap in order to churn out a blog post because without that constant churning you don’t stand a chance of striking it rich, and if you were looking for seven salient factoids to buttress some obscure point or whatever, and if you’ve only got six, then for gods sake just change the title of the post and fuhgeddaboutit.

7. Use proper punctuation and always wear clean underwear. This should go without saying, but a survey of ambulance attendants revealed that many people, bloggers included, tend to overuse the exclamation point!